A burgeoning force in the digital sports wagering realm, Betano, has formally entered the UK market through a tactical alliance with BVGroup, a veteran presence in the sector. This significant development follows closely on Betano’s recent sponsorship agreement with Premier League football club Aston Villa, demonstrating their ambitious goals within one of the globe’s most fiercely contested markets.
UK patrons can now engage with Betano’s impressive platform, showcasing a diverse selection of wagering choices, enhanced odds, and cutting-edge functionalities like their wager constructor and recently unveiled Lucky Draw. BVGroup’s proficiency contributes an additional stratum of safety and accountability, with their robust user safeguard system, Sentinel, incorporated into the platform.
This debut is impeccably synchronized with a summer brimming with athletic events. Betano will enjoy prominent visibility as an official patron of both the Copa América 2024 and UEFA Euro 2024. To commemorate their arrival in the UK, they are even presenting new users with the opportunity to secure tickets to the Euros in Germany.
Although this signifies their official entry into the UK, Betano is already generating considerable interest. Their agreement with Aston Villa encompasses becoming the club’s primary jersey sponsor for the forthcoming season, ensuring substantial brand recognition.
Julio Iglesias Hernando, Chief Commercial Officer of Kaizen Gaming, the driving force behind Betano, highlighted the significance of identifying the appropriate collaborator, affirming that BVGroup’s background and standing made them the perfect selection. He conveyed immense enthusiasm for the trajectory of Betano within the UK market.
Mirroring this perspective, Brent Almeida, Chief Commercial Officer of BVGroup, expressed his own eagerness for the collaboration and its inherent possibilities.
The BV Corporation achieves another victory with a successful product introduction… Supported by their technological and operational proficiency, Betano users can anticipate a seamless and protected wagering experience.”
In related athletic wagering developments, UTR Sports and Sportradar have secured a multi-year agreement concerning the PTT (UTR Pro Tennis Tour).
admin